Extraordinary Lives Demand a Higher Standard
Your business and personal potential is so much more. We are on a mission to ignite the power of individuals, teams, and organizations to transcend the ordinary and build lives and businesses that are truly Not Average.
I didn’t grow up expecting to be a educator, coach, speaker, or marketing strategist.
My first leadership lessons came in the United States Marine Corps—where words didn’t matter unless your actions backed them up. In the military, adapt fast, and take ownership in high-stakes environments.
After the military, I found myself fascinated by how people grow—how organizations scale, how leaders break through plateaus, and how brands build loyalty and momentum. So I started building. Started leading. Started listening.
Over the years, I’ve worn a lot of hats:
✅ Entrepreneur and founder
✅ Executive coach to leaders at every level
✅ Fractional CMO for growth-focused companies
✅ Leadership developer across multiple brands
✅ Keynote speaker and mindset builder
✅ Educator
Through it all, one thing has stayed the same: I don’t do average.
I’ve seen too many people settle—too many businesses survive instead of thrive—because the systems, mindset, or leadership just weren’t right. That’s where I come in.
Help Leaders Get Real Results
Whether you’re a founder trying to scale sustainably, a brand needing a marketing voice that actually converts, or a leadership team that’s ready to operate on a different level—I help you get there.
I’ve coached executives to lead with more clarity and impact. I’ve rebuilt marketing departments that were bloated and broken. I’ve walked into chaotic operations and helped teams move from confusion to traction. And I’ve stood on stage and watched thousands of people realize they’re capable of more than they’ve been told.
Why “Not Average”?
Because average is easy. And easy never changed the game.
Not Average isn’t just a brand. It’s a way of thinking, building, and leading. It’s about doing the work others won’t. Making the call when it’s uncomfortable. Being strategic when it’s easier to be busy. It’s about raising the bar—on yourself, your team, and your impact.
If you’re looking for surface-level hype or shiny buzzwords, I’m not your guy.
But if you’re building something real—something with soul and scale—let’s talk.
Let’s Work Together
Whether you’re looking for a keynote speaker, a leadership coach, a fractional CMO, or a strategic partner to help your team grow—this is what I do. And I’d be honored to do it with you.
